At a pivotal point in the year, participants will have the opportunity to apply their knowledge of business fundamentals to the management of a virtual company operating in a complex multinational environment.
While you seek a careful balance between competition and cooperation; this course will put to the test your newly-honed skills in teamwork, strategy, business analysis, decision-making and negotiation in this fast-paced course when real-world conditions of high-pressure business operations require a full and practical integration of all you have learned so far.
As part of the business simulation game, participants will form teams with each team representing a company in the European Union. Each of these "firms" will then make decisions about its production, finance and marketing in order to maximize profit while facing varying conditions whilst competing with each other.
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